Founded by Ed Little and Hugo Ross, Roleplay is a young London-based studio helping challenger brands define their role in culture, then play it loudly....
FT campaign makes the case for simplicity in a world of noise
Titled 'For The Why', the new campaign for the Financial Times strips back marketing complexity to sell premium journalism to overwhelmed audiences. The point of...
Fred. Olsen Cruise Lines launches industry-first ‘Hybrid AI’ campaign
The new multi-platform advertising campaign combines live action, CGI, photography, and generative AI, and is claimed to be an industry first for the travel and...
