Gen Alpha and Food. Image licensed via Adobe Stock As the UK's HFSS restrictions take hold, food brands are losing their oldest emotional shortcuts. In...
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ASICS taps ‘Good Vibrations’ for global campaign celebrating the mental lift of movement
As running culture continues to grow in popularity, ASICS' latest global campaign leans into joy and unexpected lightness, pairing everyday exercise with a classic Beach...
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Pentagram designs identity for first-of-its kind gender equality mapping tool
The patchwork feel of the identity was chosen to celebrate the beauty and power of diversity, without distracting from the data itself. Pentagram is behind...