The racing marque's new look pays homage to a service station in Auckland, but keeps the Speedmark, the Papaya and the Speedy Kiwi. It's good...
More like this
No bag? No problem: Aldi unveils a new jacket that transforms into a shopping bag
The transformable jacket comes as new research uncovers the UK's bizarre bag-for-life habits. It also makes a clever little marketing campaign for the budget supermarket...
More like this
From YWCA to Hotel Willo: how Rethink solved one of branding’s trickiest problems
Toronto agency Rethink has rebranded one of Vancouver's best-loved social-enterprise hotels, ditching a confusing old name for something rooted in a native tree. One of...